I was made an honorary sister on Friday, by the kind people at Barclays, who invited our founder Lucy and I to their International Women’s Day event here in Newcastle at the wonderful Hilton. I then drove to Leeds then Stoke on Trent to see a client then family and spent most of the journey reminiscing about all the fantastically talented women I’d worked with, and it moved me to write a blog.
Mind block happens to the best of us. Whilst working in a creative industry is great, it can be tricky to stay inspired. As part of our creative process, we decided to give the designers a Creative Challenge: a day to find a solution to a loose brief without limitations and with no client feedback, no constraints and no right or wrong answer.
Imagine being chosen to pose for the cover of Vogue magazine? Well that’s what it felt like when world renowned paper manufacturer Fedrigoni invited JUMP to submit a design for their celebrated Fedrigoni 365 book. More importantly, we were the only North East agency to submit a piece of original artwork.
After three years of teaching primary school, I decided that I wanted a change from the classroom. I had loved my undergraduate and postgraduate degrees in literature where my focus had been on close readings; understanding how subtle shifts in language can alter the whole feel of a text and can create a deliberate impression.
This year's International Women's Day theme is #PressforProgress, providing a call to action that motivates and unites friends, colleagues and whole communities to think, act and be gender inclusive. We asked some of our JUMPers to let us know the people and collectives that inspire them on this day.