Blog

The design team, the development team, and the marketing team all offer services individually or collaboratively across the business for all of our clients. 

Co-branding or brand partnering is a trend that has gained remarkable popularity over the last few years, which is not surprising when huge brands like Apple, Nike and Red Bull are just some of those getting on board. Here we tell you everything you need to know.

When it comes to naming your business, there are a lot of things to consider.

If you want your brand to stand out in a competitive climate, you need to have solid brand guidelines. This blog will help you!

Your brand is the face of your business. It's the first thing people see when they come into contact with your company, and it's what they remember long after the interaction is over. So, it's essential that your brand be professional, trustworthy, and memorable.

There are many benefits of working with a creative agency. A creative agency can put emphasis on aspects of your brand that you never showcased or promoted before.

In a world where technology and social media are taking over, it’s important that your company is represented in line with the competition. Here are some of the top reasons why your brand needs to be present on social media…

At JUMP we know that our relationships with our customers are important, but how does it feel on the other side of the coin? We wanted to understand how our customers felt about embarking on a project with an agency, investing in a piece of work that is designed to have a significant impact on their business.

We are delighted about the recent opening of the brand new Catalyst building, purpose built for the National Innovation Centre for Ageing in the heart of Newcastle Helix, a 24 acre vibrant innovation district.

Mind block happens to the best of us. Whilst working in a creative industry is great, it can be tricky to stay inspired. As part of our creative process, we decided to give the designers a Creative Challenge: a day to find a solution to a loose brief without limitations and with no client feedback, no constraints and no right or wrong answer.

And now for something completely different: the JUMP team’s passion for a Greggs Festive Bake leads us to meet new artists, support the Greggs foundation and feature in the press and the BBC news. Not bad for a daft pastry-based idea.

Responsive web design is nothing new. According to one source, by the end of 2018, 79% of global internet use will be accessed via mobile, yet in 2017, nearly 60% of total time spent on websites occurred on desktop.

Over the past few years, honesty and authenticity in graphic design has grown in importance and value.

Our partnership with People's Theatre began in 2015 as part of their big rebrand and this month, we get to see the phoenix logo with its renewed youth and lease of life preside over the doors of the People’s Theatre's newly renovated building.

Trick or treat? With the eeriest of holidays on the horizon, we have been working on a Halloween treat for all through Terrors of Toon, showing you some of the spookiest inner-city spots and surrounding areas in Newcastle.

Perfected3D enhance, optimise and prepare 3D data for 3D printing and they came to JUMP about taking the brand to new dimensions.

International Women's Day celebrates the social, economic, cultural and political achievement of women. At JUMP, we are doing just this. In solidarity with, and in support of this day, we are exploring those that have inspired and continue to influence our work.

This week is National Storytelling Week, an annual occasion that recognises the oral tradition of storytelling – our very first way of communicating life experiences and creative imaginings. But what about brand storytelling?

What makes up a good post? There are a million generic tips on the art of blogging, so we thought we would consider some of our clients’ blogs and showcase the varying ways to engage your audiences. These are four types of posts that we feel work well.

We have been given the fantastic opportunity to create an identity for the Northern Design Festival, which will take place from the 7-16th October.

As a creative agency we love interesting visual things. We’re inspired by challenging art and compelling design. But we also believe that the written word is a powerful weapon in the battle against consumer apathy. As much as a striking visual, a well-crafted and disruptive headline can stop someone in their tracks because they want to find out more.

Microsoft released the newest version of its browser, Edge in late July 2015. This means the end for some versions of one of the most well-known and popular browsers in the world: Internet Explorer (IE). Edge will come as the default browser in Windows 10 and beyond.

I recently read an article that suggested that 75% of colleges are not in excellent financial health. But, apart from these overwhelming odds against colleges, they are also the most wonderful resource that this country is lucky to have.

Promotion is the last in the line, but perhaps the one companies spend a disproportionate time concentrating on. Unfortunately, neglecting the other 9 Ps will have a catastrophic impact on the success of your promotion. Here's a run a down of the other 9, just so you get your mix right.

Just as we like to try and push the boundaries with our work, we have also pushed the boundaries of our offices…. literally. The JUMP offices have recently got bigger and, though we say so ourselves, better!

As a company we do a lot of presentations and pitches, something I've always wondered is why presentations, advertising and branding messages must always be kept simple and easy to understand.

Colour is one of the single most crucial elements when creating a brand. Understanding the importance and influence colour has on your branding project is key to producing a strong and cohesive identity.

A brand is the outward facing representation of the personality of a business and is an incredibly important tool to any successful business. By using a strong brand, a customer can identify you, develop trust and build positive associations. A 'brand' is built on expectation and experience.

Whether somebody is browsing a website, reading a flyer or glancing at a poster there are only a few vital second to engage them and convey the message.

The majority of contemporary user interface design can be described as skeuomorphic; the ideology of replicating the physical world in the digital world.

Whilst branding may have once been known as a way to tell one person's cattle from another by means of a long piece of hot metal with a special design or logo at the end - it has come to mean so much more.